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social network piano editoriale

Instagram and TikTok: tips and strategies for developing the ideal editorial plan

The starting point of each digital strategy should be the...

The starting point of each digital strategy should be the developing of an editorial plan for socials. By it we...

instagram analytics

Instagram Analytics: how to monitor and understand your accounts’ metrics

If you’re using Instagram as a professional tool to make your business grow, you must learn how to read and use Instagram Analytics....

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user experience e-commerce

How to greatly improve the user experience of your e-commerce

If you're launching a new product and you don't know how to properly engage your customers, here's how to improve your users' e-commerce...

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social media marketing

Social Media Marketing: what it is and how to create a strategic plan for your business

Social media marketing: when social media and marketing meet, a business starts a second life. Your project moves in fact in a dimension,...

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E-commerce: how you can increase your digital store conversion

Having an e-commerce is not enough. Inserting your products in a digital store and waiting for customers to arrive is not sufficient: for...

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lead generation seo

Creating a Lead Generation through SEO: winning techniques

Two tools for the creation of a Lead Generation through SEO are Landing Page and Call to Action. No matter what’s your business...

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content marketing b2b

Content marketing for B2B businesses: 7 useful tips for an effective strategy

When doing B2B business, content marketing is a fundamental strategy for the successfulness of a company. In order to gain the targets’ public...

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SEO copywriting: what it’s and the main writing techniques

SEO copywriting is the set of all those strategies aimed at optimally positioning yourself on search engines. SEO copywriting is a key element...

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Most common SEO errors in multilingual e-commerce: how to recognize and avoid them

Recognizing and avoiding SEO errors in a multilingual e-commerce is a successful online selling prerogative. When you decide to expand your target beyond...

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posizionamento amazon

Positioning on Amazon: the best SEO strategy to sell products

By now most products and services are sold on the web. This, over the years, has led to a huge increase in the...

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seo social media

SEO and Social Media: why use an integrated strategy

SEO and Social Media: these are the tools that anyone who decides to approach the web must keep in mind. On the one...

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machine learning

Machine learning: what it is, how it works and what it is for

Machine learning and neural networks are computer techniques that allow you to teach human behavior to a computer or robot through machine learning...

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nlg contenuti

NLG: how to make content with the Natural Language Generation

Before moving on to the implementation of this innovative writing system, it is good to start from its origin and definition. This technology...

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SEO positioning

SEO positioning: what it is, what it is for and what are the most effective techniques

Enjoying good SEO ranking on the web is crucial. The best businesses that operate there rely on this aspect in order to be...

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come aumentare traffico visite sito web

How to increase traffic and website visits: the best strategies

Many think that to have a lot of visits and traffic on their website just create an eye-catching platform in graphics, responsive and...

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SEO e-commerce

How to do SEO for e-commerce: the best strategies for good positioning

Designing and implementing an effective SEO strategy for e-commerce allows you to improve the positioning of your...

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posizionamento seo impresa locale

Local SEO: strategies to improve the positioning of a local company

Good SEO positioning is crucial for a local business. Thanks to it, it is possible to gain...

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Deep learning, machine learning and artificial intelligence

Deep learning, machine learning and artificial intelligence: what are the differences?

Understanding the main aspects and differences of artificial intelligence, machine learning and deep learning helps us to...

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seo per mobile

Mobile SEO: what it is and how to make a website mobile friendly

The share of mobile traffic is growing inexorably, and obviously this fact is reflected in search engines....

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marketing omnicanale

Omnichannel marketing: what it is and how it is applied

Omnichannel marketing has become a cornerstone of digital strategy, but putting it into practice is still one...

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link building guest post

Guest post: how to do link building and what are the 3 mistakes to avoid

Behind every successful SEO (Search Engine Optimization) strategy is a great link building plan that aims to...

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sem significato

SEM: the meaning, how it works and why it’s essential

You have always heard of SEO and SEM but the definition and usefulness are not yet completely...

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website performance

How to analyze the performance of a website: here are the winning techniques

Analyzing the performance of a website is essential for anyone who deals with a digital project. But how...

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fattori posizionamento google

Google ranking factors: which are the most important for ranking?

Knowing what are the main factors affecting the ranking of your website on Google means having a...

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lead generation

Lead Generation: what it is and how it works

We speak of Lead Generation to refer to inbound marketing actions that are used to acquire new...

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natural language generation
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Natural Language Generation: what it is, what it’s for, and how you can learn to take advantage of it

5 May 2021 Artificial intelligence 0 Comments

Texts that are made on their own: thanks to the Natural Language Generation you can. The Natural Language Generation (NLG) is...

small businesses web marketing
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Web Marketing for small businesses: the most effective strategies

12 April 2021 Ecommerce 0 Comments

Today I want to give you some online marketing tips for small businesses. Web marketing for small businesses I can benefit...

seo marketing meaning
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SEO marketing: the meaning and the best strategies

12 April 2021 SEO positioning 0 Comments

Search engine optimization (not only on Google but also on other search engines, e.g. Bing), is a very successful but also...

Problemas de indexación de Google
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Indexing problems on Google: how to fix mistakes

12 April 2021 SEO positioning 0 Comments

Doesn't your site appear on search engines? Indexing may have something to do with indexing and not a lack of ranking....

local business marketing
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Local Business: best marketing strategies for local businesses

12 April 2021 Ecommerce 0 Comments

Local business marketing is still a world to discover. It's no longer just about web marketing for small businesses, but it's...

e-commerce how to start
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E-commerce: how to start a business and sell products online from scratch

12 April 2021 Ecommerce 0 Comments

Do you want to turn your business around? Expand your audience of potential customers by opening an e-commerce. Don't know how...

create a successful ecommerce
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E-commerce, what is it and how to create a successful one: our advice

12 April 2021 Ecommerce 0 Comments

E-commerce and online commerce: in the last year there has been a lot of talk about it, also thanks to the...

how to analyze site traffic
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How to analyze site traffic: key metrics for a business

12 April 2021 SEO positioning 0 Comments

Very often it happens that a company, despite having a well-structured site, fails to obtain new customers through its online activities,...

canibalización de palabras clave
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Keyword cannibalization: what it is, how to detect and avoid it e-commerce how to start

12 April 2021 Content creation 0 Comments

Avoiding keyword cannibalization is possible, just carefully select keywords and realize a detailed editorial plan. It is a phenomenon that occurs...

llamada a la acción
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Call to action, what is it and how to write it: 7 useful tips to follow for success

12 April 2021 Social Network 0 Comments

Call to action is a very important marketing tool. This strategy is used in content of various kinds, both when it...

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